Tuesday, December 19, 2006

See a need? Fill it! Make money.

Lots of people ask me how they can make thousands online (some even ask how to make millions). The truth is that making money online, even though it DOES require work, isn't as hard as most people think. If you look at the world around you, I bet you can pick up on several problems that could need fixing. At the very least, you can probably see several things that could be made easier.

Having a hard time finding helpful advice or a solution to a problem or question you have? If it's really that hard, I bet that others are having a hard time finding the answer as well. Instead of just thinking "that sucks," you should be thinking "this is great!" Why? Easy! Because if other people are also searching for what you need, that opens up a whole new opportunity for you.

My best products have been ones that are solutions to problems that I've personally needed a solution to. Creating a product out of the solution is beneficial to me in two ways. First, it has the potential of making a lot of sales and filling the needs of a select group of people. This makes them happy and brings me money as well. But the second reason is perhaps the most important -- even if it fails miserably, I still view it as a success because it will help me!

A business partner and I are working on a huge project that we should be done with in the first few months of 2007. Both of us see a huge need for this (I know I personally need it) and a HUGE market for it. We're both quite confidant that this could easily make hundreds of thousands of dollars if we market it right ... possibly even millions once it catches on. However, even if it fails, we still win! Why? Because we have a need for it and it will help us make more money either way! It doesn't get much better than that.

If you don't believe me how powerful and easy this can be, I'll mention a brief example of a company making millions to billions of dollars from a simple idea. It was long known that as men get older, they have a few problems getting ... something ... up. We all know that, even though the problem wasn't out there as much.

The funny thing is that researchers knew why men couldn't get it up, but it took someone awhile to think "gee, if I can make a drug and market it to solve that problem, I could be rich!" Eventually, a company thought of that and marketed a drug known as Viagra. Not only did they sell the drug, but they spread the problem (and the solution) all over until you saw it all over -- on the TV, in newspapers, etc.

Even though you might not be able to make a drug, the point is that the solution to this problem was widely known. It wasn't rocket science! It just took someone a little while to actually go about it and fully realize how profitable it could really be.

Internet marketing is the same way. Think of your problems, or problems other people might have, and then try to see if you can fix them. Perhaps you can find a way that someone is willing to pay $20, $50, $100, or even $1,000 or more for. That's how you become rich!

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