Meta tag discussions -- Dynamic Meta Tags!
There is always a lot of discussion about how useful meta tags are. Some experts say that they were once very relevant to search engine results but now they aren't, whereas others claim that they still carry some weight.
I've even seem some people go as far as to say not to worry about them.
I say that everyone in all of the above arguments don't know what the hell they're talking about! Search engines want you to think about your visitors, as they want to bring searchers the most relevant results.
As such, KEEP YOUR VISITORS IN MIND WHEN USING META TAGS!!!!
That's right, you should use meta tags that help your visitors. Don't think about the search engines all of the time, as the search engines are trying to look at it from the visitor's point of view. As such, you should do the same.
Meta tag descriptions, especially titles, often show up in the search engine results. If you do a search for a particular question or topic, I bet that most of you would pass up on a site that had an irrelevant title. Duh?!?!, right?
So having said that, make the meta tag titles and descriptions relevant to what people searching for that page would want. Pay very close attention to the title as well. Meta tag descriptions can often be replaced by keywords and content that the visitor is searching for, but the meta tag titles often stay the same.
Using general meta tags will help, but if you have tons and tons of pages, they all might start to look identical in the search engines. As a result, you should consider dynamic meta tags. These are meta tags that change according to what's in the page that is indexed. You can make it so that titles in the article or page that is being displayed show up as the meta tag title and so forth.
Different websites/blogs have different tools (most free) that can do this for you, so I'd recommend doing a search for "dynamic meta tags" plus whatever you are looking to use them on (like a specific forum, website creator, blog, etc.).
This is an easy way to "set it and forget it," and it definitely has helped with my search engine results.
I've even seem some people go as far as to say not to worry about them.
I say that everyone in all of the above arguments don't know what the hell they're talking about! Search engines want you to think about your visitors, as they want to bring searchers the most relevant results.
As such, KEEP YOUR VISITORS IN MIND WHEN USING META TAGS!!!!
That's right, you should use meta tags that help your visitors. Don't think about the search engines all of the time, as the search engines are trying to look at it from the visitor's point of view. As such, you should do the same.
Meta tag descriptions, especially titles, often show up in the search engine results. If you do a search for a particular question or topic, I bet that most of you would pass up on a site that had an irrelevant title. Duh?!?!, right?
So having said that, make the meta tag titles and descriptions relevant to what people searching for that page would want. Pay very close attention to the title as well. Meta tag descriptions can often be replaced by keywords and content that the visitor is searching for, but the meta tag titles often stay the same.
Using general meta tags will help, but if you have tons and tons of pages, they all might start to look identical in the search engines. As a result, you should consider dynamic meta tags. These are meta tags that change according to what's in the page that is indexed. You can make it so that titles in the article or page that is being displayed show up as the meta tag title and so forth.
Different websites/blogs have different tools (most free) that can do this for you, so I'd recommend doing a search for "dynamic meta tags" plus whatever you are looking to use them on (like a specific forum, website creator, blog, etc.).
This is an easy way to "set it and forget it," and it definitely has helped with my search engine results.
posted by LeadEvolution Team at
12:51 PM
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